SEO · Local
Halverson Legal
Law firm local SEO and content strategy — dominant first-page presence across 8 practice areas.
Year
2024
Local Pack
#1
Consultations
+285%
Halverson Legal is a multi-practice US law firm competing in a saturated local market. Their goal: rank #1 in local pack for their primary practice areas across three metro areas.
We built out a location-specific content strategy, optimized Google Business Profiles, executed a local citation and link-building program, and implemented legal schema at scale.
Outcome: #1 local pack rankings across 8 practice areas, 285% increase in consultation requests from organic, and a steady 12+ qualified leads per week from search.